Nokia 3310 - Launch Video
A product launch video for the much anticipated new Nokia 3310 complete with Snake 2! It was premiered at the Mobile World Congress 2017 to great reception, both on the day and post event.
The video has achieved close to 7 million hits on YouTube within 2 weeks of it’s unveiling and several hundred thousand shares through technology reviews.
The brief was to create a playful, fun and quirky animation to compliment the variety of available colour ways – a nod to the interchangeable covers the original had.
Agency - Mirum Agency
Client - Nokia HMD
Creative Directors - Shiv Pandya & Uzo Uzoigwe
Post Production - Shiv Pandya & Uzo Uzoigwe
Audio: Liam Karima